The questions that decide the site
Run it yourself, in a browser, while the meeting is still going.
Compare two addresses in a minute
Type an address and get how many of your people live inside three miles of it. Do the same on the address you are weighing it against, and compare the only figure that moves the decision.
Define your customer once
Set the ages you serve, the income it takes to afford you, and whatever else keeps showing up in your books. Every number on the site follows it.
See who is already there
Every competitor inside the ring, counted by what a business does rather than what it's put on the sign. Closed locations dropped, duplicates counted once.
Put your own customers on the map
Hexmark reads an ID and a zip from the system you're already keeping them in, then draws every area that sends you business against every location you run.
See what a new site takes
Pick a location and Hexmark draws the areas it already pulls from. Open inside that fan and you're moving revenue rather than adding it.
Know if you can trade there
What your staff can do, and what a license costs you, changes at the state line. Hexmark grades every market with the statute quoted and the source linked.
Bring an address you're weighing.
Thirty minutes on a market you care about, with your own definition of a customer.